Big, thick dramatic lashes, naturally. Revolutionary formula features natural volumizing technology to dramatically maximize and intensify lash volume. Jumbo ecyclable eco-brush creates the ultimate full, thick and dramatic lashes instantly with ultra-soft plastic bristles. Formulated with OrganiSoy which moisturizes and helps nourish lashes and Eco-Olive that is a natural antioxidant which shields lashes from harsh environmental aggressors. Ingredients are from Natural Origin. 70% of the Total Ingredients are from Organic Farming. Dramatic Volume & Glamour.